Who Just RaisedWho uses this
The same list of newly funded companies is a different thing depending on what you sell. Pick the one that fits.
Sales teams
software, B2B and professional services sales
A company that just closed a round has money it did not have last month, and usually has not chosen a vendor yet. Form D tells you which ones, the morning after they file.
Find companies the week they get the budget →Recruiters
agency and in-house recruiters, staffing and RPO
Funding turns into headcount. A company that raised $5M last week is writing job descriptions this week — and has not yet picked the agencies it will work with.
Know who is about to hire, before the roles are posted →Commercial real estate
commercial brokers, landlords and property services
Two kinds of lead in one list: operating companies that just raised and will outgrow their space, and the real-estate offerings themselves — new developments, apartment buildings and retail property raising money right now.
Growing companies need space, and new projects need everything →Banks and lenders
commercial banking, venture debt and equipment finance
A company that just closed an equity round is holding cash it has to put somewhere, and is at exactly the point where debt becomes cheaper than more equity.
New deposits, and the companies ready for venture debt →Accountants and lawyers
accounting, tax, corporate law and fractional finance
A company filing its first Form D has just taken outside money, which means a cap table, a board, an audit, 409A questions and a tax position it did not have before.
First-time raisers need the work you do →Insurance and benefits
brokers in employee benefits, D&O and commercial lines
A company that has just raised and is about to hire needs cover it did not need last quarter: a group health plan, D&O for its new board, cyber and key-person. Most have no broker yet.
The first benefits plan is bought right after the first round →Marketing and PR
agencies, fractional marketers and PR firms
A first round is the moment a company decides it needs to be known. The budget exists, the agency has not been chosen, and most of these raises have had no coverage at all — which is the pitch.
Reach them while the launch budget is still unspent →Angels and syndicates
angel investors, syndicates and small funds
Form D says how much a company set out to raise and how much it has sold. The gap is the part still available — and the filing often names the smallest cheque they will take.
Rounds that are still open, with the minimum check listed →